Sans Superellipse Ibriv 7 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Marche Variable' by Colophon Foundry, 'Panton Rust' by Fontfabric, 'Logik' by Monotype, and 'Hype vol 3' by Positype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, industrial, athletic, punchy, retro, utilitarian, impact, robustness, approachability, retro utility, display clarity, blocky, squared, rounded corners, compact apertures, heavy terminals.
A heavy, block-built sans with rounded-rectangle anatomy throughout. Curves resolve into squarish bowls and counters, with softened corners and mostly flat-cut terminals that keep the silhouette dense and steady. The forms favor compact apertures and sturdy joins; diagonals are broad and straight, and interior shapes tend toward rectangular cutouts rather than open, airy counters. Figures share the same chunky construction, with simple, poster-friendly shapes and strong horizontal/vertical emphasis.
Best suited to large sizes where its compact counters and chunky detailing stay clear and intentional. It works especially well for headlines, apparel and sports identities, bold packaging, and attention-grabbing signage where a dense, blocky texture is an advantage.
The overall tone is forceful and pragmatic, with a sporty, industrial confidence. Its squared, softened geometry reads as retro-futurist and workmanlike rather than elegant, projecting impact and directness in headlines.
Designed to deliver maximum visual punch using rounded-rectangular geometry and compact apertures, balancing toughness with softened corners. The construction suggests an intention to evoke industrial and athletic cues while remaining highly legible at display sizes.
Spacing appears intentionally tight and the glyphs occupy their sidebearings assertively, creating a solid texture in paragraphs and a strong “stamp” effect in short lines. The rounded corners prevent the extreme weight from feeling abrasive, keeping the look approachable despite the density.