Sans Normal Madov 14 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Fusion Collection' by Blaze Type, 'Endurance' by Monotype, 'Genora Sans' by Pixesia Studio, 'URW Grotesk' by URW Type Foundry, and 'Artico' by cretype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, confident, retro, playful, punchy, display impact, speed, brand presence, friendly boldness, slanted, chunky, rounded, soft corners, compact joins.
A heavy, right-slanted sans with broad proportions and rounded, swollen strokes. Letterforms rely on simple geometric construction with softened corners and tight internal counters, creating dense black shapes and a strong silhouette. Curves are smooth and continuous, while diagonals and terminals are blunt and slightly tapered, keeping the texture energetic but controlled. The lowercase has sturdy, single-storey forms and short extenders, and the numerals are similarly weighty with compact apertures for a cohesive, billboard-ready color.
Well-suited to short, high-impact text such as headlines, posters, sports and event branding, packaging callouts, and bold signage. It can also work for logos or wordmarks where a compact, energetic presence is desired, but it is less appropriate for long passages due to its dense stroke weight and tight counters.
The overall tone feels athletic and promotional—bold, fast, and attention-grabbing—while the rounded forms add a friendly, approachable edge. It reads as energetic and slightly nostalgic, like a headline style drawn for motion, impact, and immediacy.
This design appears intended to deliver maximum impact with a dynamic slant and rounded, geometric forms that stay friendly rather than aggressive. The consistent, chunky construction suggests a display-first goal: quick recognition, strong branding, and a sense of speed and confidence.
The slant and large massing create a strong forward momentum, especially in all-caps. Tight counters and heavy joins suggest it will look best with generous tracking and at larger sizes where interior space can breathe.