Sans Normal Okbav 4 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Futura EF' by Elsner+Flake, 'Futura Now' by Monotype, 'Futura ND' by Neufville Digital, 'Futura PT' by ParaType, 'Futura SB' and 'Futura SH' by Scangraphic Digital Type Collection, and 'Futura Round' by URW Type Foundry (names referenced only for comparison).
Keywords: branding, headlines, posters, packaging, signage, modern, friendly, confident, clean, approachable, clarity, modern branding, friendly tone, strong display, geometric, rounded, compact, even, solid.
A rounded sans with a geometric backbone and firm, even strokes. Curves are smooth and generous, counters are open, and terminals read as cleanly cut rather than tapered. The uppercase set feels compact and sturdy with broad bowls (B, P, R) and circular forms (C, O, G), while the lowercase maintains a steady rhythm with simple, single‑storey shapes and minimal modulation. Figures are straightforward and heavy enough to hold their shape at display sizes, with a clear, uncomplicated construction throughout.
This font works best for branding and display typography where a solid, modern presence is needed—logos, headlines, packaging, and signage. The open counters and clean geometry also make it practical for short UI labels and marketing copy when set at comfortable sizes.
The tone is contemporary and friendly, projecting clarity and confidence without feeling clinical. Its rounded geometry adds warmth and approachability, making it feel suitable for consumer-facing communication and energetic brand voices.
The design appears intended to deliver a straightforward, contemporary sans with geometric roundness and a warm, accessible voice. It prioritizes uniformity and legibility while keeping a bold, graphic silhouette for strong emphasis in titles and brand systems.
Overall spacing appears balanced and consistent, supporting smooth word shapes in running text. Distinctive cues include the single-storey lowercase a and g, a short crossbar on t, and clean, circular punctuation that matches the weight of the letters.