Sans Superellipse Pekom 2 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'ATF Alternate Gothic' by ATF Collection, 'Gebila' by Flawlessandco, and 'Neusa' by Inhouse Type (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, branding, playful, punchy, retro, friendly, quirky, impact, approachability, display branding, retro flavor, compact economy, rounded corners, blocky, softened, sturdy, cartoonish.
This typeface uses chunky, compact letterforms built from rounded-rectangle geometry, with soft corners and largely uniform stroke thickness. Counters are tight and often squarish, creating a dense, poster-like texture in text. Uppercase forms feel sturdy and simplified, while the lowercase maintains clear differentiation with rounded terminals and short, weighty shoulders. Figures match the heavy, rounded construction and sit comfortably alongside the letters for cohesive headings and numerals.
This font performs best when used large, where its dense shapes and rounded geometry become a distinctive graphic asset. It is a strong fit for headlines, posters, packaging, and branding systems that need a friendly but forceful presence. It can also work for short UI labels or signage when a compact, high-impact look is desired.
The overall tone is friendly and upbeat, with a slightly offbeat, vintage-cartoon flavor. Its compressed, heavyweight rhythm reads as confident and attention-grabbing, while the softened geometry keeps it approachable rather than aggressive. The resulting voice is well-suited to designs aiming for fun, warmth, and bold personality.
The design appears intended to deliver maximum impact with a softened, approachable edge—combining heavy, compact proportions with rounded-rectangle construction for a contemporary-retro display feel. Its simplified forms prioritize bold shape recognition and a cohesive word silhouette suitable for branding and attention-first typography.
Spacing appears intentionally tight, producing a strong, continuous silhouette in words and lines. The superelliptical construction is consistent across rounds and straights, giving the face a unified, logo-like character even in longer sample text.