Sans Superellipse Upja 3 is a very bold, very wide, low contrast, upright, normal x-height font visually similar to 'Eurostile Candy' by Linotype and 'Hyperspace Race' and 'Hyperspace Race Capsule' by Swell Type (names referenced only for comparison).
Keywords: headlines, logotypes, posters, packaging, signage, tech, futuristic, industrial, confident, sporty, impact, modernity, tech feel, branding, clarity, squared, rounded, blocky, compact, geometric.
This typeface uses heavy, monoline strokes with rounded-rectangle construction and softened corners throughout. Curves resolve into superelliptic bowls and counters, producing squared-off rounds in letters like O, C, and G, while diagonals (A, V, W, X, Y, Z) keep a crisp, engineered feel. Apertures are generally tight and counters are compact, creating a dense, punchy texture in text. Numerals and capitals share the same broad, horizontal stance, with simple, sturdy forms and minimal detailing.
Best suited to display work such as headlines, posters, branding, and logo wordmarks where its geometric, rounded-square construction is a visual asset. It can also work for signage and product packaging that benefits from a robust, contemporary tone, and for UI/tech graphics when used at larger sizes.
The overall tone is modern and mechanical, with a tech-forward, performance-oriented attitude. Its wide, locked-in shapes and rounded-square geometry evoke digital interfaces, automotive or sports branding, and other contexts where a strong, futuristic voice is desired.
The design appears intended to modernize a geometric sans into a rounded-rectangle, techno display style, prioritizing solidity and visual impact over delicate detail. Its consistent corner rounding and compact interior spaces suggest a focus on creating a cohesive, industrial rhythm across letters and numerals.
Several glyphs emphasize horizontal terminals and rounded inner corners, reinforcing a modular, UI-like rhythm. In paragraph settings the weight and compact counters can make the color quite dark, so it reads best with generous size or spacing and in short-to-medium runs.