Sans Superellipse Upgu 1 is a bold, very wide, medium contrast, upright, tall x-height font visually similar to 'Gremlin' by Hazztype (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, sports graphics, futuristic, techno, industrial, sporty, assertive, impact, modernity, tech feel, geometric clarity, branding strength, rounded corners, squared curves, octagonal feel, flat terminals, compact counters.
A heavy, extended sans with squared-off curves built from rounded-rectangle geometry. Strokes are consistently thick with flat terminals and softened corners, producing an octagonal/superelliptic feel in rounds like O, C, and G. The lowercase shows a large x-height with short ascenders and descenders, keeping lines dense and highly legible at display sizes. Numerals and capitals are broad and stable, with compact counters and a generally uniform, engineered rhythm across the set.
Best suited for bold headlines, logos, product branding, and packaging where a futuristic, engineered look is desired. It also fits sports and tech-oriented graphics, title treatments, and UI hero text, especially when you want a compact, high-impact texture rather than delicate detail.
The overall tone is modern and technical, with a confident, machined presence. Its rounded-square construction reads sporty and sci‑fi adjacent rather than friendly, giving headlines a strong, controlled energy.
The design appears intended to translate superelliptic, rounded-rectangle forms into a sturdy display sans that feels contemporary and mechanical. It prioritizes impact, geometric consistency, and a strong silhouette for attention-grabbing typography.
Curved-to-straight transitions are emphasized, especially in bowls and shoulders, which reinforces a geometric, modular texture. The wide set and strong fill create impactful word shapes, while the large lowercase proportions help maintain clarity in short bursts of text.