Sans Normal Ofdid 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Penumbra Flare' by Adobe, 'Geometric 415' by Bitstream, 'Capitana' by Floodfonts, 'FF Bauer Grotesk' and 'FF Bauer Grotesk Paneuropean' by FontFont, 'Geometric 415' by Tilde, and 'Transat Text' by Typetanic Fonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, clean, impact, clarity, modernity, approachability, geometric, rounded, compact, sturdy, high impact.
A heavy, geometric sans with broad, rounded curves and largely circular counters. Strokes are uniform and blunt-ended, with minimal modulation and crisp joins that keep forms compact and dense. Uppercase shapes feel wide and stable (notably the round letters), while the lowercase is robust and simplified, with single-storey forms and a strong, blocky rhythm. Numerals are similarly weighty and open, designed to hold up at display sizes with clear silhouettes.
Best suited for headlines and short bursts of text where strong presence is required, such as posters, branding marks, packaging, and attention-grabbing UI or signage. Its dense color and simplified forms can work in subheads, but it is most effective when given enough size and spacing to breathe.
The overall tone is bold and assured, with a friendly approachability coming from its rounded geometry. It reads as contemporary and straightforward, prioritizing impact and clarity over delicacy.
This design appears intended as an impactful, geometric workhorse for modern display typography—delivering maximum visual weight with clean, rounded construction and uncomplicated letterforms.
Round letters like O/C/G/Q show smooth, near-circular construction, contrasted by flat terminals and squared shoulders in letters like E/F/T. The lowercase has a compact, utilitarian feel, with large apertures and counters that help maintain legibility despite the heavy weight.