Sans Superellipse Hinoh 10 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'ATF Alternate Gothic' by ATF Collection, 'EF Franklin Gothic' by Elsner+Flake, 'CF Blast Gothic' by Fonts.GR, 'Brown Pro' by Shinntype, and 'Franklin Gothic' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, sports branding, industrial, authoritative, utilitarian, sporty, poster-ready, high impact, space saving, bold clarity, modern utility, condensed, blocky, compact, geometric, rounded corners.
A compact, condensed sans with heavy, even strokes and squared-off geometry softened by subtly rounded corners. Counters are tight and largely rectangular, and curves resolve into superellipse-like forms that keep round letters sturdy rather than airy. Terminals are blunt and verticals dominate, producing a dense texture; joins are clean and mechanical with minimal modulation. Numerals follow the same compact, block-leaning construction, staying consistent in weight and footprint.
This font performs best in short, high-impact settings such as headlines, posters, signage, and packaging where compact width and strong weight help maximize presence. It also suits sports and industrial branding systems that benefit from a sturdy, engineered look.
The overall tone is assertive and no-nonsense, with a modern industrial feel. Its dense silhouettes and compact spacing read as loud and commanding, lending a sporty, utilitarian voice that suits attention-grabbing messaging.
The design appears intended to deliver maximum visual impact within a tight horizontal footprint, using superellipse-based construction to keep forms strong and cohesive. It prioritizes bold legibility and a consistent, engineered rhythm for display-driven typography.
In longer text the heavy color creates strong emphasis and can feel compressed, making line spacing and size choices important for readability. The rounded-rectangle logic gives the face a cohesive rhythm across straight and curved forms, helping it maintain clarity in bold headline settings.