Sans Superellipse Utgid 2 is a bold, very wide, low contrast, upright, tall x-height font visually similar to 'Fordek' by Isolatype (names referenced only for comparison).
Keywords: headlines, posters, logotypes, packaging, tech branding, futuristic, tech, industrial, sleek, confident, modernity, tech emphasis, display impact, geometric uniformity, brand distinctiveness, square-rounded, geometric, extended, monoline, closed apertures.
This typeface is a geometric sans built from rounded-rectangle and superellipse-like shapes, giving curves a squared-off softness rather than true circularity. Strokes are monoline with blunt terminals and consistently rounded corners, creating a clean, engineered rhythm. Proportions are extended with generous horizontal spans, and the counters tend to be compact, producing a dense, high-impact texture in words. The lowercase shows a single-storey construction (notably the a) and simplified joins throughout, while numerals follow the same squared-round logic with sturdy, streamlined forms.
It works best for headlines, posters, and branding where a bold, contemporary presence is needed—especially in technology, automotive, sports, and product-oriented identities. The extended proportions and compact counters also suit short bursts of text such as UI hero headings, labels, and packaging callouts, where its geometric texture can carry the visual hierarchy.
The overall tone is futuristic and technical, with a controlled, machine-made feel. Its squared curves and compact counters read as modern and efficient, leaning toward sci‑fi and product-design aesthetics rather than humanist warmth.
The design appears intended to blend the clarity of a sans with a distinctive superellipse geometry, producing a modern, engineered character that stands out in display settings. By standardizing stroke weight, corner radii, and squared-round curves, it aims for a cohesive, forward-looking voice that feels precise and built for contemporary branding.
Round forms like O/Q and 0 emphasize a superelliptical silhouette, and the design’s relatively closed apertures and uniform stroke treatment help it hold together as a strong display voice. The wide stance and tight internal spaces make it most striking at larger sizes where the shaping and corner radii are clearly visible.