Sans Normal Uhkeh 3 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Neue Haas Grotesk Text' by Linotype and 'Helvetica Now' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, confident, clean, friendly, industrial, impact, clarity, modernity, versatility, approachability, geometric, robust, smooth, open, plainspoken.
A sturdy sans with broad proportions and generous counters, built around simple, rounded geometry. Strokes are consistently thick with subtle modulation, and terminals are largely straight or softly finished for a clean, contemporary edge. Curves are full and circular (notably in C, O, and G), while diagonals and joins (V, W, K, X) stay crisp and stable. Lowercase forms keep clear differentiation and an even rhythm, with a single-storey a and g, compact shoulders, and straightforward dots and punctuation.
Best suited to bold headlines, posters, and branding where a strong, contemporary voice is needed. The wide, open forms also support clear wayfinding and signage, and the matching numerals make it effective for packaging, labels, and promotional layouts that mix text and numbers.
The overall tone is direct and modern, projecting confidence and clarity without feeling sterile. Its rounded construction and open spacing add an approachable, friendly quality, while the heavy weight and wide stance give it a strong, utilitarian presence.
Likely designed to deliver a modern, no-nonsense sans for attention-grabbing typography, pairing geometric clarity with enough softness in the curves to remain approachable across brand and display contexts.
At display sizes the forms read as solid blocks with smooth curvature, making the type feel impactful and steady. Numerals are equally robust and highly legible, matching the letterforms’ width and weight for consistent texture in mixed alphanumeric settings.