Sans Superellipse Pilov 3 is a very bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Brookside JNL' by Jeff Levine, 'Beachwood' by Swell Type, and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, sports branding, industrial, condensed, assertive, utilitarian, retro, space-saving impact, display emphasis, signage utility, bold branding, blocky, squared, stencil-like, compact, high-impact.
A compact, tightly set sans with tall proportions and a narrow footprint. Strokes are heavy and even, with rounded-rectangle curves that keep counters small and vertical rhythm strong. Terminals tend to be flat and squared, and many joins feel engineered rather than calligraphic, producing a rigid, architectural texture in lines of text. The lowercase is similarly condensed, with simplified bowls and minimal modulation, and the numerals follow the same tall, compressed pattern for consistent color.
Best suited for short, high-impact settings such as headlines, posters, labels, and wayfinding where a condensed, space-saving voice is needed. It can work well for branding systems that want an industrial or athletic edge, and for packaging where strong lettershape recognition and dense typographic color help grab attention.
The tone is forceful and functional, leaning toward an industrial, signage-driven personality. Its narrow build and dense black shapes create urgency and authority, with a subtle retro poster and sports/utility feel rather than a friendly or lyrical voice.
The design appears intended to deliver maximum presence in minimal horizontal space, pairing heavy, uniform strokes with rounded-rect geometry for a sturdy, engineered look. It prioritizes bold legibility and visual punch over warmth or typographic nuance, aiming squarely at display-driven communication.
Round letters like O/C/G read as squarish with softened corners, and counters are notably tight, which increases impact but reduces openness at smaller sizes. The overall set favors straightforward geometry and uniform widths over delicate detail, giving text a strong, uninterrupted vertical cadence.