Sans Normal Weger 11 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans' and 'Dexa Pro' by Artegra (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, logos, friendly, playful, punchy, approachable, retro, impact, approachability, display clarity, brand friendliness, rounded, soft terminals, bulky, geometric, compact counters.
A heavy, rounded sans with soft, blunted terminals and generously curved bowls. The letterforms lean toward geometric construction—circular O/Q and broad, simple curves—while maintaining a slightly irregular, hand-softened feel in joins and apertures. Counters are compact and the internal spaces tighten noticeably in letters like a/e/s, giving the face a dense, high-impact texture. Lowercase forms are sturdy and utilitarian, with a single-storey a and g and a prominent round dot on i/j; figures are similarly robust with simple, open shapes designed for strong presence.
Best suited to display sizes where its dense counters and rounded mass can read clearly and feel intentional—such as headlines, posters, packaging, and bold brand marks. It also works well for short UI labels or social graphics when you want a friendly, high-impact sans without sharp edges.
The overall tone is warm and confident, reading as friendly and slightly retro due to its rounded geometry and chunky proportions. Its weight and softened corners make it feel approachable rather than aggressive, lending a casual, upbeat voice to headlines and short statements.
The design appears intended to deliver maximum visual impact with a soft, welcoming silhouette—combining geometric simplicity with rounded terminals to create a bold display voice that stays approachable.
Round characters (O, C, G) read especially smooth and consistent, while diagonal-heavy forms (K, V, W, X, Y) keep broad strokes and softened intersections that preserve the font’s cushioned look. Spacing appears designed for bold display use, producing a solid, poster-like color in text settings.