Sans Normal Jamof 7 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Fusion Collection' by Blaze Type, 'Premis' by Fenotype, and 'Ordina' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, ui display, modern, confident, friendly, clean, sporty, display impact, friendly modernism, clear signage, brand presence, rounded, geometric, open counters, smooth curves, high legibility.
A heavy, rounded sans with a geometric backbone and smooth, continuous curves. The forms are broad and stable, with generous counters and open apertures that keep the silhouettes clear at large sizes. Strokes maintain an even, low-modulation feel, while corners are softened rather than sharply squared, giving the glyphs a polished, approachable presence. Proportions favor width and horizontality, producing an expansive rhythm in words and strong, blocky shapes in all-caps settings.
Best suited to headlines, posters, and branding where a bold, contemporary voice is needed and width can be accommodated. It also fits signage and UI display contexts that benefit from large, clean letterforms and open counters, especially in short bursts of text.
The overall tone feels contemporary and confident, with a friendly, accessible warmth from the rounded shaping. Its breadth and solidity convey strength and clarity, while the softened geometry avoids severity and reads as modern and welcoming.
The design appears intended to deliver a modern, highly legible display sans that balances geometric clarity with rounded friendliness. Its wide proportions and solid construction prioritize visual impact and easy recognition in prominent settings.
The capitals show a straightforward, sign-like construction with simple joins and clean terminals, and the lowercase maintains a consistent, compact rhythm with sturdy bowls and clear differentiation between similar shapes. Numerals match the same rounded, robust construction, supporting cohesive typographic color across mixed text.