Sans Normal Kumas 5 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Area' by Blaze Type, 'Aspira' by Durotype, 'Jindo' by Nine Font, 'Neue Reman Sans' by Propertype, and 'TT Hoves Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, advertising, sporty, modern, punchy, dynamic, friendly, impact, energy, clarity, modernity, slanted, rounded, geometric, clean, sturdy.
A heavy, slanted sans with rounded, geometric construction and smooth, continuous curves. Strokes are uniformly thick with low modulation, producing a solid color on the page. Counters are open and mostly circular/oval, with softened corners throughout; terminals read as cleanly cut rather than tapered. The overall fit is generous and extended, giving letters room while keeping a steady rhythm across mixed-case text.
Best used where impact and clarity are needed at display sizes: headlines, posters, brand marks, packaging, and promotional graphics. Its sturdy shapes and open counters also support short bursts of text such as subheads, UI callouts, or labels when you want a bold, energetic voice.
The combination of weight and forward slant creates an energetic, contemporary tone that feels assertive without becoming harsh. Rounded shapes and open counters keep the voice approachable and upbeat, making it well suited to lively, attention-getting communication.
The design appears intended as a modern, high-impact italic sans that emphasizes speed and presence while maintaining friendly, rounded geometry. It prioritizes strong silhouette, even texture, and straightforward letterforms for confident display typography.
The italic angle is prominent and consistent across caps, lowercase, and numerals, reinforcing motion. Round characters (O, Q, o, e) stay smooth and stable at large sizes, while diagonals (A, V, W, X, y) contribute to a fast, sporty cadence.