Sans Normal Kedis 5 is a very bold, normal width, low contrast, italic, tall x-height font visually similar to 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, sports branding, ads, packaging, energetic, sporty, assertive, modern, urgent, impact, speed, attention, clarity, oblique, compact, clean, geometric, punchy.
A heavy, oblique sans with smooth, rounded construction and tightly controlled spacing. Strokes are thick and largely uniform, with softened corners and broad curves that keep counters open despite the weight. The italic slant is consistent across capitals, lowercase, and numerals, giving the line a forward-leaning rhythm. Lowercase forms sit on a tall x-height, with simplified, sturdy joins and terminals that read cleanly at display sizes.
Best suited for short-to-medium display text where a strong, forward-leaning voice is needed—headlines, promotional copy, sports-oriented branding, and bold interface callouts. It can also work in logo-style wordmarks when an energetic, compact presence is desired, especially at larger sizes.
The overall tone is fast, forceful, and contemporary, leaning toward performance and impact rather than refinement. Its strong dark color and forward slant project urgency and confidence, making text feel active and emphatic.
The font appears designed to deliver maximum impact with a clean sans structure, combining a pronounced slant and heavy weight to create speed and emphasis while preserving legibility through open counters and straightforward letterforms.
The design maintains a cohesive geometric feel across the set, with rounded bowls and straight-sided stems creating a steady cadence. Numerals match the heavy texture and italic posture, reinforcing consistency in mixed alphanumeric settings.