Sans Normal Rekaf 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Bronkoh' by Brink, 'Belle Sans' by Park Street Studio, 'Akwe Pro' by ROHH, 'NuOrder' by The Northern Block, and 'Depot New' by moretype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, friendly, confident, pragmatic, clean, impact, clarity, approachability, versatility, brand voice, rounded, geometric, chunky, compact, smooth.
A heavy, rounded sans with smooth, geometric curves and largely uniform stroke thickness. Counters are open but compact, with softly squared terminals and minimal modulation, giving the shapes a sturdy, blocky rhythm. The lowercase shows a single-storey “a” and “g”, a straightforward “t” with a short crossbar, and a tall, simple “l”, all contributing to a highly legible, no-nonsense texture. Numerals are robust and clear, with rounded bowls (notably in 6/8/9) and a simple, upright “1” that reads cleanly at display sizes.
Best suited to headlines, branding, packaging, and signage where bold, clean forms need to hold up at a distance. It also works well for UI labels and callouts when a friendly but firm emphasis is needed, though the dense, heavy color suggests using it sparingly for long passages.
The overall tone is modern and approachable, with a friendly softness that comes from the rounded geometry. Its weight and compact apertures add a confident, assertive voice suited to short, high-impact messages without feeling overly technical.
The font appears intended as a dependable geometric sans with softened corners, balancing clarity with warmth. Its sturdy proportions and simplified details suggest a design optimized for strong visual impact and straightforward readability in display and interface contexts.
The design emphasizes consistent mass and even spacing, producing strong word shapes in headings. Round letters (O/C/G/Q) feel near-circular, while diagonals (V/W/X/Y) are broad and stable, reinforcing a solid, contemporary presence.