Sans Normal Afdud 3 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Air Superfamily' by Positype (names referenced only for comparison).
Keywords: branding, headlines, posters, sports, product ui, modern, sporty, confident, clean, energetic, forward motion, modernization, clarity, impact, slanted, geometric, open, crisp, boldish.
A slanted, geometric sans with smooth, rounded bowls and largely uniform stroke weight. Curves are clean and open, while joins and terminals feel crisply cut, giving the shapes a taut, forward-leaning rhythm. Uppercase forms are broad and stable with simplified construction, and lowercase characters keep compact, efficient counters and straightforward proportions that maintain clarity in continuous text.
Well-suited to branding and display settings where a contemporary, dynamic voice is needed, such as sports identities, tech or product marketing, and punchy headlines. It can also work in UI labels and short blocks of text where a clean sans is desired but a standard upright tone would feel too static.
The overall tone is modern and energetic, with a purposeful, forward motion that reads as sporty and assertive. Its clean geometry and restrained detailing keep it professional rather than decorative, projecting confidence without feeling heavy or aggressive.
The design appears intended to deliver a streamlined, contemporary sans with built-in motion from the slant, pairing geometric clarity with a strong, readable silhouette for modern display and identity work.
The digits share the same rounded/elliptical logic as the letters, with smooth loops and clear apertures that stay legible at text sizes. Spacing and shapes emphasize a consistent cadence, making the slant feel integral to the design rather than an applied effect.