Serif Contrasted Ulra 2 is a bold, normal width, very high contrast, upright, normal x-height font visually similar to 'Chamberí' by Extratype, 'Benton Modern' by Font Bureau, 'Gerard Display' by Rafael Jordan, and 'Abril' by TypeTogether (names referenced only for comparison).
Keywords: headlines, magazine, branding, posters, packaging, editorial, fashion, dramatic, luxurious, classic, display elegance, editorial impact, luxury branding, modern classic, didone-like, vertical stress, hairline serifs, sharp terminals, crisp joins.
A crisp, display-oriented serif with pronounced thick–thin modulation and a strong vertical axis. Stems and main curves are weighty and compact, while serifs and secondary strokes drop to fine hairlines, creating a sculpted, high-drama rhythm. Serifs are sharp and minimally bracketed, with pointed wedge-like entry/exit cuts and taut curves in letters like C, G, and S. The lowercase shows a traditional, bookish structure with a two-storey a and g, a small t with a narrow crossbar, and tight, glossy counters that read best at larger sizes.
Best suited to large-scale settings such as headlines, magazine titles, lookbooks, and brand marks where the extreme modulation can be fully appreciated. It also works well for premium packaging and event collateral that benefits from a refined, high-fashion voice; for longer text, it will be most successful when set large with comfortable spacing to protect the hairlines.
The overall tone feels polished and theatrical—evoking fashion mastheads, upscale editorial typography, and classic print sophistication. Its sharp contrasts and refined hairlines convey a sense of luxury and authority, with a slightly modern, high-gloss edge.
The design appears intended as a contemporary take on a classic high-contrast serif for display typography, prioritizing elegance and impact over neutrality. It aims to deliver a luxurious editorial presence through sharp serifs, vertical stress, and tightly controlled proportions.
Numerals follow the same contrast logic, mixing heavy bodies with thin connections; some figures show stylized, calligraphic inflections in their curves. The ampersand and punctuation echo the same razor-thin details, so clean reproduction and generous sizing help preserve the delicate strokes.