Sans Superellipse Utdin 13 is a bold, wide, monoline, upright, normal x-height font.
Keywords: branding, headlines, posters, packaging, ui display, tech, futuristic, industrial, sporty, arcade, geometric system, tech branding, modern display, interface flavor, squared, rounded, geometric, modular, compact terminals.
A squared, geometric sans built from rounded-rectangle and superellipse-like curves, with consistent stroke thickness and softly radiused corners. Letterforms favor straight-sided bowls and generous internal cutouts, creating a compact, engineered rhythm. The caps sit broad and stable, while the lowercase keeps a utilitarian, simplified construction (single-storey forms where applicable), maintaining clear silhouettes. Numerals echo the same rounded-rect geometry, producing a cohesive, system-like texture across letters and figures.
Best suited to display roles where a strong geometric voice is desired—brand marks, product identities, gaming/esports graphics, posters, and packaging. It can also work for large-size UI headings, dashboards, and on-device labeling where its squared, rounded forms reinforce a technical aesthetic.
The overall tone reads contemporary and tech-forward, with a controlled, machined feel that suggests interfaces, equipment labeling, and digital environments. Rounded corners temper the austerity, keeping the voice approachable while still feeling performance-minded and modern.
The design appears intended to translate a rounded-rect, industrial geometry into a readable sans for contemporary branding and screen-led contexts, prioritizing consistency of curvature and a distinctive, engineered silhouette over traditional humanist detail.
Rounded corners and straight segments are used consistently, giving the design a modular, stencil-free look without calligraphic influence. The spacing and blocky joins produce strong word shapes in all caps and a clear, high-contrast presence against light backgrounds.