Sans Superellipse Idbek 10 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Peridot Latin' and 'Peridot PE' by Foundry5, 'Molde' by Letritas, 'Helvetica Now' by Monotype, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, playful, friendly, punchy, retro, bold, display impact, approachability, geometric consistency, brand presence, rounded, blocky, soft-cornered, compact, high-impact.
A heavy, rounded sans with superellipse-driven geometry and softened corners throughout. Strokes are broad and largely uniform, with generous interior counters that keep forms open despite the weight. Curves feel squarish rather than circular, and joins are sturdy and compact, producing a dense, poster-like texture. The lowercase shows simple, sturdy constructions with short, firm terminals and minimal modulation, while figures are wide, stable, and designed for strong silhouette recognition.
Best suited to headlines and short bursts of copy where strong presence and quick legibility are needed, such as posters, packaging, storefront or wayfinding signage, and bold brand wordmarks. It can work for larger-size editorial callouts, but the dense weight and compact rhythm make it less ideal for long text at small sizes.
The overall tone is upbeat and approachable, combining the confidence of a display weight with friendly, softened edges. Its squarish rounding and thick stems give it a slightly retro, headline-forward energy that reads as fun and assertive rather than formal.
The design intent appears to be a high-impact display sans that stays friendly through rounded, superelliptical forms. It prioritizes bold silhouettes and consistent geometry to deliver confident, contemporary-retro emphasis in branding and headline settings.
Spacing and proportions create a tight, rhythmic wall of text at larger sizes, with prominent verticals and broad bowls that emphasize solidity. Round letters (like O, C, G) lean toward rounded-rectangle shapes, reinforcing a consistent geometric theme across caps, lowercase, and numerals.