Sans Superellipse Humig 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Bourgeois' by Barnbrook Fonts and 'Bulltoad' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, industrial, athletic, assertive, compact, modern, impact, economy, uniformity, brand punch, display, blocky, rounded, condensed, sturdy, geometric.
A heavy, block-built sans with rounded-rectangle (superellipse) counters and corners that soften an otherwise rigid, compressed silhouette. Strokes are consistently thick with minimal contrast, producing a dense, poster-like texture. Many letters show squared terminals and tight apertures, while curves (C, G, O, S) resolve into sturdy, flattened arcs rather than fully circular bowls. Lowercase forms are compact and robust, with short ascenders/descenders and simplified joins that keep word shapes chunky and highly uniform.
Best suited to large-scale settings where its dense weight and compact proportions can deliver impact—headlines, posters, team or event graphics, bold brand marks, and attention-grabbing packaging. It can work for short UI labels or signage when set large with generous spacing, but is less ideal for long-form reading or small sizes where its tight apertures may close in.
The overall tone is forceful and no-nonsense, blending an industrial, utilitarian feel with the energy of athletic branding. Its compact massing and squared curves read as confident and tough, suited to messaging that needs to feel bold, direct, and contemporary.
The design appears intended to maximize visual punch and cohesion: a bold, space-efficient sans that keeps curves and counters disciplined through superelliptical geometry. It prioritizes strong presence, stable silhouettes, and a consistent, industrial rhythm for display-centric typography.
The typeface maintains a strong vertical rhythm and even color in text, but the tight openings and compressed proportions can reduce clarity at smaller sizes. Numerals match the same blocky, superelliptical construction, reinforcing a consistent, system-like voice across letters and figures.