Sans Normal Karaj 3 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'Sans Atwic Modern' by Caron twice, 'Graphie' by Dharma Type, 'Neue Reman Sans' by Propertype, 'Milliard' by René Bieder, and 'Manifestor' by Stawix (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, advertising, sporty, dynamic, modern, confident, friendly, impact, speed, modernity, approachability, display readability, oblique, geometric, rounded, compact apertures, high impact.
A heavy, oblique sans with rounded, geometric construction and smooth, low-modulation curves. The strokes are thick and consistent, with broad, circular bowls (notably in O, Q, and the lowercase o) and clean, straight terminals. Proportions feel slightly expanded with generous counters, while several letters show tighter apertures and simplified joins that keep the overall color dense and punchy. Numerals are similarly robust and streamlined, with an italic slant that maintains even rhythm across lines.
This font performs best in display contexts such as headlines, posters, and campaign graphics where impact and motion are desirable. It can also work for branding and packaging that benefits from a modern, athletic voice, and for short UI labels or callouts when set large enough for its dense forms to read cleanly.
The overall tone is energetic and forward-leaning, projecting speed and confidence. Its rounded geometry keeps it approachable rather than austere, giving it a contemporary, sporty feel suited to bold messaging.
The design appears intended to deliver a strong, modern sans voice with an italicized sense of momentum, pairing geometric roundness with a compact, high-ink silhouette for attention-grabbing typography.
The italic angle is pronounced and consistent, producing a strong directional flow in text. The heavy weight and compact openings make it most effective when given room—larger sizes, shorter lines, and sufficient tracking—to preserve clarity.