Sans Normal Mybus 15 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Fold Grotesque' by Colophon Foundry, 'Jouter Sans' by Groteskly Yours, 'Rational' by René Bieder, and 'Pepi/Rudi' by Suitcase Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, modern, impact, approachability, display emphasis, brand presence, rounded, chunky, soft corners, blunt terminals, compact apertures.
A heavy, rounded sans with broad proportions and a compact, solid rhythm. Strokes are uniform and weighty, with softly curved joins and blunt terminals that keep counters tight and shapes dense. Round letters lean toward circular construction with slightly flattened or tightened openings, while diagonals (such as in K, V, W, X, and Z) are cut cleanly and remain sturdy rather than sharp. The lowercase is robust and compact, with simple, single-storey forms (notably a and g), and numerals follow the same bold, rounded logic for consistent color in text.
This font is best suited to headlines and short, high-impact copy where its dense, rounded shapes can read as bold and welcoming. It works well for branding systems that want a friendly modern tone, as well as packaging and signage where strong letterforms need to hold up at distance or against busy backgrounds.
The overall tone is warm and approachable but assertive, projecting a friendly confidence. Its chunky forms and rounded geometry give it a playful, contemporary voice that feels more inviting than formal.
The design appears intended to deliver maximum presence with a soft, approachable silhouette—combining wide, rounded forms with sturdy construction for clear, contemporary display typography.
In the sample text, the dense counters and compact apertures create strong visual impact at display sizes, with a slightly compressed interior space that can build a dark, poster-like texture. The font maintains consistent weight across straight and curved strokes, helping headings stay stable and cohesive.