Sans Normal Dugeh 5 is a regular weight, very wide, low contrast, upright, normal x-height font visually similar to 'Helonik Extended' by Ckhans Fonts, 'Benton Sans Std' by Font Bureau, 'ITC Blair' by ITC, 'Latino Gothic' by Latinotype, and 'RF Dewi' by Russian Fonts (names referenced only for comparison).
Keywords: headlines, branding, ui labels, posters, signage, modern, clean, friendly, technical, neutral, clarity, versatility, modernity, approachability, rounded, geometric, open, smooth, airy.
A wide, rounded sans with low-contrast strokes and a smooth, even rhythm. Curves are built from near-circular bowls and gentle joins, paired with straight-sided verticals and horizontal terminals that read crisp without feeling sharp. Counters are generally open and generously proportioned, helping letters stay clear at larger display sizes. The overall spacing and proportions create an expansive, horizontal stance with consistent, steady stroke behavior across caps, lowercase, and figures.
Best suited to headlines, branding, and short-to-medium text where a wide, open texture is desirable. It works well for UI labels, packaging, and signage that benefit from clear forms and a contemporary feel, and it can add spaciousness to editorial display typography without becoming ornamental.
The tone is modern and approachable, with a calm, uncluttered presence. Its broad proportions and rounded construction feel friendly and contemporary, while the tidy geometry and straightforward detailing also support a more technical, product-oriented voice.
The design appears intended as a versatile geometric sans that emphasizes clarity and a broad, modern footprint. By keeping contrast low and forms round and open, it aims to stay neutral enough for system-like uses while still projecting a friendly, contemporary character.
The lowercase shows simple, single-storey-style constructions in several characters, reinforcing a contemporary, utilitarian look. Numerals follow the same rounded, geometric logic as the letters, maintaining a cohesive texture in mixed alphanumeric settings.