Serif Other Ekku 2 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, titles, dramatic, theatrical, retro, edgy, luxurious, display impact, ornamental serif, carved motif, brand distinctiveness, vintage revival, incised, angular, cutout, flared, high impact.
A decorative serif with heavy, sculpted letterforms and crisp, wedge-like cut-ins that create a faceted, incised look. Strokes are broadly consistent in thickness, with sharp internal notches and triangular apertures that carve into bowls and joins, producing striking negative spaces. Serifs are present but stylized—often appearing as tapered, chiseled terminals rather than conventional bracketed forms—while counters tend toward geometric shapes with deliberate interruptions. Overall spacing feels display-oriented, with strong silhouette contrast between solid masses and the repeated cutout motif across caps, lowercase, and figures.
Best suited to large sizes where the internal cutouts and sharpened terminals can be appreciated—headlines, posters, album/film titles, and branding marks. It can also work for short packaging callouts or editorial openers that want a vintage-luxe, ornamental serif flavor. For longer passages, it’s most effective in brief bursts such as pull quotes or section headers.
The tone is bold and theatrical, evoking vintage show lettering, title cards, and a slightly gothic or cabaret sensibility. The repeated carved details give it a crafted, emblematic feel—more about spectacle and identity than neutrality. It reads as confident and ornamental, with an edgy polish suited to attention-grabbing statements.
The design appears intended to reinterpret a traditional serif through a carved, decorative construction, prioritizing a memorable silhouette and rhythmic negative-space patterning. It aims to deliver a distinctive display voice that feels crafted and ceremonial, while staying structurally consistent across the set.
Uppercase forms are especially commanding, with angular interior breaks that can make letters feel like stenciled or engraved signage. The lowercase maintains the same carved rhythm, so texture becomes pronounced in longer lines, particularly where repeated verticals and rounded bowls accumulate the cut-ins. Numerals share the same faceted construction, keeping a cohesive voice across alphanumerics.