Slab Square Hyda 12 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Gimbal Egyptian' by AVP, 'Artegra Slab' by Artegra, 'Campione Neue' by BoxTube Labs, 'Miura Slab' by DSType, 'Hefring Slab' by Inhouse Type, 'Fenomen Slab' by Signature Type Foundry, 'LFT Etica Sheriff' by TypeTogether, and 'Palo Slab' by TypeUnion (names referenced only for comparison).
Keywords: posters, headlines, signage, packaging, sports, industrial, western, assertive, retro, impact, ruggedness, compact fit, blocky, compact, sturdy, blunt, posterlike.
A compact, heavy slab serif with squarish proportions and blunt, flat-ended terminals. Strokes are thick and even, with minimal modulation, and the serifs read as strong rectangular blocks that reinforce a rigid, architectural silhouette. Counters are relatively tight and the joins are dense, producing a solid color on the page; round letters like O and Q keep a sturdy, slightly squared feel rather than becoming truly circular. The lowercase follows the same robust construction, with simple, workmanlike forms and a sturdy two-storey-style weight distribution that prioritizes mass and stability over delicacy.
Best suited to short, high-impact settings such as posters, headlines, signage, labels, and packaging where a strong, condensed slab presence is desirable. It can also work for sports or event branding and display typography where bold, rugged letterforms help anchor a layout.
The overall tone is tough and no-nonsense, with a vintage poster and workshop sign flavor. Its blocky slabs and compressed stance suggest utilitarian strength and a faint Old West or industrial-print heritage, making it feel confident and attention-forward.
The design appears intended to deliver maximum visual punch in a compact width, using heavy slab serifs and square terminals to project durability and straightforward legibility at display sizes.
At text sizes the dense interiors and strong serifs create pronounced texture and dark rhythm, while in large settings the chunky shapes and blunt detailing become a defining graphic feature. The numerals are equally weighty and straightforward, matching the typeface’s solid, sign-ready character.