Sans Normal Okran 16 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Surt' by Blaze Type, 'Midnight Sans' by Colophon Foundry, 'Afical' by Formatype Foundry, and 'Ordina' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, confident, clean, friendly, straightforward, clarity, impact, modern utility, brand presence, geometric, rounded, compact, solid, high-impact.
A heavy sans with broad, open proportions and smooth, rounded curves paired with flat terminals. Strokes are consistently thick with minimal modulation, producing a dense, even color in text. Round letters are close to circular, while straight-sided forms keep crisp right angles and squared shoulders. Counters are generally open and uncomplicated, and the overall rhythm reads steady and robust rather than delicate.
Best suited to display settings where impact and clarity matter, such as headlines, posters, product packaging, and brand marks. It also works well for short UI labels or navigational elements where a sturdy, high-contrast presence against the background is desired, though long passages may feel visually heavy.
The tone is direct and contemporary, with an approachable sturdiness that feels dependable and uncomplicated. Its large, simple shapes and smooth curves give it a friendly neutrality, while the weight adds assertiveness and immediacy.
The likely intention is a versatile, geometric-leaning sans that prioritizes immediacy and legibility through simple shapes, generous widths, and uniform stroke weight. It is designed to read cleanly at scale while delivering a confident, contemporary voice.
The design favors clear, unembellished construction: circular forms stay round, joins remain clean, and diagonals feel stable and well anchored. In running text it creates strong emphasis and a compact, poster-like presence, especially at larger sizes.