Sans Normal Allew 10 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'Muller Next' by Fontfabric, 'LCT Picon' by LCT, 'Belle Sans' by Park Street Studio, 'Matahari Sans' by Studio Sun, 'FM Bolyar Sans Pro' by The Fontmaker, 'Allumi Std' by Typofonderie, and 'Giane Gothic sans' by XdCreative (names referenced only for comparison).
Keywords: branding, ui text, headlines, signage, editorial, modern, clean, technical, neutral, friendly, versatility, clarity, modernism, system design, geometric, monoline, open counters, rounded, crisp.
A geometric sans with near-monoline strokes and smoothly rounded curves balanced by crisp, straight terminals. The letterforms favor open apertures and generous counters, giving the design an airy, legible rhythm, while the overall width and spacing read as calm and steady. Shapes are built from clear circles and simple diagonals; curves join stems cleanly, and the lowercase maintains a straightforward construction with a single-storey “a” and a single-storey “g” featuring a prominent open ear.
Well-suited for brand systems, UI and product typography, and clean headline work where consistency and clarity matter. Its open forms and even stroke color also make it a solid choice for wayfinding, dashboards, packaging, and editorial layouts that need a neutral, contemporary sans.
The font communicates a modern, no-nonsense tone with a subtle friendliness from its round geometry. It feels contemporary and practical rather than expressive, aligning well with a tech-forward, informational voice.
Likely designed to provide a versatile, contemporary sans that stays visually quiet while remaining highly readable. The emphasis on geometric construction, open counters, and restrained detailing suggests an intention to work across both interface and marketing contexts with a consistent, dependable voice.
Round characters like O and Q are close to circular, and numerals follow the same geometric logic with large bowls and smooth curves. Diagonals in K, V, W, X, and Y are clean and even, while capitals such as G and R show restrained, functional detailing that supports clarity at text and display sizes.