Sans Normal Linin 15 is a very bold, normal width, low contrast, italic, tall x-height font visually similar to 'Shelf' by 21Type, 'Bronkoh' by Brink, 'Jali Greek' and 'Jali Latin' by Foundry5, and 'Calton' by LetterMaker (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, confident, energetic, modern, friendly, impact, momentum, approachability, clarity, modernity, slanted, geometric, rounded, chunky, compact.
A heavy, forward-slanted sans with broad, rounded shapes and smooth, low-contrast strokes. Forms are built from simple geometric curves with gently squared terminals, producing a chunky, compact silhouette and consistent rhythm across capitals and lowercase. Counters are relatively tight (notably in B, P, R, 8, 9), while round letters like O and Q stay clean and sturdy; the lowercase maintains strong presence with a single-storey a and g and a short-shouldered r.
Best suited to bold display settings such as headlines, posters, sports and event graphics, and high-impact branding. It can also work for packaging and short callouts where a compact, energetic voice is needed, but the dense weight and tight counters make it less ideal for long passages at small sizes.
The overall tone feels assertive and kinetic, with an athletic, poster-ready punch. Its rounded geometry keeps it approachable, while the strong slant and dense color add urgency and momentum.
The design appears intended to deliver maximum impact with a fast, forward-leaning stance while preserving clear, geometric letterforms. It prioritizes strong visual presence and a friendly, rounded finish for contemporary display typography.
The italic construction reads as a true slant rather than a subtle oblique, giving diagonals and joins a pronounced forward drive. Numerals appear stout and headline-oriented, with simple, high-impact shapes designed to hold up at larger sizes.