Sans Normal Liger 14 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Marble' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, energetic, assertive, modern, punchy, impact, speed, attention, branding, display, oblique, chunky, rounded, compact, high-impact.
This typeface is a heavy, right-leaning sans with broad, rounded forms and a compact, tightly massed silhouette. Strokes stay essentially monoline, with smooth curve-to-stem transitions and softly shaped terminals that keep counters open despite the dense weight. Uppercase construction is straightforward and geometric, while the lowercase shows sturdy bowls and short, strong joins that emphasize momentum; the overall rhythm reads as condensed-in-feel through its slant and tight interior spacing rather than narrow letterforms.
Best suited for headlines, posters, and short-callout typography where strong impact and quick readability matter. It works well for sports or fitness identities, promotional graphics, packaging fronts, and bold signage, especially when set large with modest tracking to avoid crowding.
The slanted, heavyweight build creates a fast, forceful tone that feels athletic and promotional. Its rounded geometry keeps it friendly enough for consumer branding, but the overall impression remains bold, urgent, and action-oriented.
The design appears intended to deliver maximum visual punch in an oblique, contemporary voice, balancing geometric roundness with aggressive weight to create a sense of motion. It prioritizes display clarity and brand presence over delicate detail, aiming for confident, high-energy messaging.
Round glyphs like O and 0 appear broadly oval and stable, while angled letters (such as K, V, W, X, and Z) lean into sharp diagonals that reinforce speed. Numerals are thick and highly legible at display sizes, matching the uppercase’s blocky, high-impact presence.