Sans Normal Keroz 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'FS Me' and 'FS Me Paneuropean' by Fontsmith, 'Linotype Gothic' by Linotype, 'Ronnia' by TypeTogether, and 'Hedley New' and 'Rehn' by moretype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, app banners, energetic, sporty, friendly, modern, confident, dynamic emphasis, modern branding, friendly impact, display clarity, slanted, rounded, compact, sturdy, high-impact.
A heavy, right-slanted sans with smooth, rounded construction and low stroke contrast. The letterforms feel compact and sturdy, with generous curves and softened terminals that keep the weight from feeling harsh. Counters are relatively open for the weight, while joins and diagonals stay clean and consistent, creating an even rhythm across uppercase, lowercase, and figures. Numerals are bold and simple, matching the same rounded, forward-leaning stance.
Well suited for headlines, posters, and short bursts of text where impact and motion are desirable. It can support sports and fitness branding, energetic retail packaging, and bold UI moments such as banners or promotional tiles, especially when set with ample spacing.
The overall tone is energetic and assertive, with a sporty, contemporary flavor. Its slant and mass communicate motion and confidence, while the rounded shapes add approachability and a friendly warmth.
The font appears designed to deliver high-impact, modern emphasis with a dynamic slanted posture. Its rounded, sturdy forms suggest an intention to balance forceful presence with friendly accessibility for contemporary branding and display typography.
The design reads best as a display-forward italic: wide, dark shapes and a pronounced oblique angle create strong word shapes and quick visual momentum. The rounded geometry helps maintain clarity in dense settings, though the heavy weight naturally reduces fine-detail separation at small sizes.