Slab Square Pehi 3 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Weekly' by Los Andes; 'Novus' by Sixty8seventy; and 'Museo', 'Museo Cyrillic', 'Museo Slab', and 'Museo Slab Rounded' by exljbris (names referenced only for comparison).
Keywords: headlines, subheads, editorial, posters, branding, authoritative, traditional, robust, academic, clarity, durability, editorial impact, classic tone, strong presence, slab serif, bracketed, sturdy, readable, bookish.
A robust slab serif with broad, rectangular serifs and mostly even stroke modulation. The serifs read as bold and supportive, with slight rounding/bracketing where stems meet terminals, giving the forms a firm but not overly rigid finish. Proportions are fairly classical with clear counters and steady rhythm; curves (like C, O, and e) are smoothly drawn while maintaining a squared-off, constructed feel at terminals. Numerals and lowercase share the same solid presence, producing a consistent, text-ready color on the page.
Well-suited for editorial headlines and subheads where a strong, readable slab presence is desirable. It can also support posters, book and magazine titling, and brand identities that want a traditional yet forceful typographic backbone without extreme contrast.
The overall tone is confident and dependable, with a distinctly editorial and academic voice. Its sturdy slab structure suggests seriousness and clarity, while the softened joins keep it approachable rather than harsh or mechanical.
The design appears intended to deliver a reliable slab-serif voice optimized for clear reading and strong typographic emphasis. It balances assertive, square-shouldered serifs with slightly softened connections to remain comfortable in extended text while still projecting authority.
In the sample text, the type maintains an even texture and stable baseline presence, with slab terminals helping letters stay distinct at display and subhead sizes. The ampersand and numerals match the same sturdy construction, reinforcing a cohesive, workmanlike personality.