Sans Normal Segof 7 is a light, normal width, low contrast, upright, normal x-height font visually similar to 'Graviola' and 'Graviola Soft' by Harbor Type (names referenced only for comparison).
Keywords: ui text, branding, packaging, signage, editorial, friendly, casual, modern, approachable, playful, everyday legibility, friendly tone, modern simplicity, approachable branding, rounded, monoline, soft terminals, open counters, humanist.
A rounded, monoline sans with soft, slightly tapered terminals and smooth, continuous curves. The capitals are clean and simple with gently rounded corners, while the lowercase shows a casual, humanist construction—single‑storey a and g, a curved-shoulder r, and a modest, looped descender on y. Counters are open and airy, curves stay circular and even, and spacing reads relaxed without looking loose, giving the text a steady, readable rhythm.
It works well for user interfaces, product labels, and brand systems that want a modern but personable feel. The open shapes and calm rhythm suit short-to-medium passages in editorial layouts, and its rounded clarity also performs well in display applications like signage and headlines.
The overall tone feels friendly and informal, with a warm, contemporary character. Its rounded strokes and simple constructions suggest an approachable voice suited to everyday communication rather than strict, corporate formality.
The design appears intended as a versatile everyday sans that balances neutrality with friendliness. By pairing simple, rounded construction with subtly humanist lowercase details, it aims to stay highly legible while projecting a warm, contemporary personality.
The numerals follow the same soft, rounded geometry and maintain clear differentiation at text sizes. Uppercase forms are straightforward and legible, while the lowercase adds personality through subtle stroke shaping and curved joins, keeping the design cohesive across mixed-case settings.