Sans Normal Uhkor 7 is a bold, normal width, medium contrast, upright, normal x-height font visually similar to 'FF Dax' by FontFont, 'ITC Stone Sans II' by ITC, 'Frutiger Next Paneuropean' by Linotype, 'Ocean Sans' by Monotype, and 'Barnaul Grotesk' by ParaType (names referenced only for comparison).
Keywords: headlines, branding, packaging, signage, posters, clean, assertive, modern, friendly, editorial, versatility, legibility, impact, modernity, rounded, compact, high-legibility, sturdy, neutral.
A sturdy, rounded sans with smooth, closed curves and subtly tapered joins that keep counters open. Strokes are consistently heavy with moderate modulation, producing a stable color on the page without feeling rigid. Proportions lean slightly compact, with generous bowls, short apertures on some letters, and straightforward terminals that read clearly at text and display sizes. Numerals and capitals are solid and well balanced, matching the lowercase’s even rhythm.
Well suited for bold headlines, brand marks, packaging, and signage where strong presence and clarity are needed. In editorial and marketing layouts, it delivers a dense, readable texture that holds up in short paragraphs, callouts, and captions when set with comfortable tracking.
The overall tone is modern and dependable, combining a friendly roundness with a confident, no-nonsense weight. It feels practical and contemporary rather than technical, with enough warmth for approachable branding while staying neutral for everyday reading.
Likely intended as a versatile, contemporary sans that prioritizes clarity and robustness while retaining rounded, approachable shapes. The emphasis on even rhythm and confident weight suggests a design aimed at high-impact display use that still performs reliably in text settings.
The design maintains a steady horizontal rhythm and consistent spacing, giving paragraphs a cohesive texture. Curved letters show smooth, continuous arcs, while straight-sided forms remain crisp, creating a controlled, editorial look in longer text.