Sans Normal Kagid 2 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Canava Grotesk' by Arodora Type, 'Area' by Blaze Type, 'NeoGram' by The Northern Block, and 'TT Hoves Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, advertising, energetic, sporty, assertive, modern, dynamic, impact, urgency, emphasis, motion, clarity, heavyweight, slanted, rounded, blocky, compact counters.
A heavy, slanted sans with broad proportions and compact internal counters that read strongly at display sizes. Forms are built from clean, rounded curves paired with crisp terminals, giving it a streamlined, engineered look. The rhythm is steady and dense, with sturdy strokes, minimal modulation, and a consistently angled posture that emphasizes speed and direction.
Well suited to headlines, branding marks, packaging callouts, and promotional graphics where bold typographic presence is needed. It can work effectively for sports and tech-forward identities, posters, event materials, and social media titles. For long passages of small body text, its dense weight and tight counters may be better reserved for short, high-contrast blocks or emphasized typographic moments.
This typeface communicates a punchy, energetic tone with a forward-leaning momentum. The overall feel is contemporary and sporty, with an assertive, attention-grabbing presence suited to confident messaging rather than quiet neutrality.
The design appears intended for high-impact communication where immediacy and emphasis matter. Its slanted stance and robust shapes suggest a focus on conveying motion and confidence while maintaining clean, uncomplicated letterforms.
Uppercase shapes look especially broad and stable, while the lowercase retains straightforward, geometric construction with a single-storey feel in several letters. Numerals are sturdy and highly legible, matching the same forward slant and compact, powerful color.