Sans Normal Kuriv 3 is a very bold, wide, low contrast, italic, normal x-height font visually similar to '1955' by Alan Smithee Studio, 'Mabry' by Colophon Foundry, 'Afical' by Formatype Foundry, and 'Galano Grotesque' by René Bieder (names referenced only for comparison).
Keywords: headlines, posters, sports branding, advertising, packaging, sporty, urgent, energetic, modern, loud, impact, speed, attention, display, oblique, compressed counters, angular, blocky, forward-leaning.
A heavy oblique sans with broad proportions, compact internal counters, and a consistent, muscular stroke weight. Curves are rounded but tightened, while joins and terminals often resolve into crisp angles and wedge-like cuts that emphasize speed. The uppercase is built for impact with sturdy bowls and apertures, and the lowercase maintains a steady rhythm with a pragmatic, workmanlike construction. Numerals are similarly forceful and slightly stylized, keeping the same slanted, cut-terminal logic for a cohesive texture in continuous text.
Best suited for headlines, posters, and punchy marketing copy where bold, slanted letterforms help convey motion and urgency. It also fits sports and performance branding, event graphics, and packaging callouts that need to read as energetic and high-impact.
The overall tone is fast, assertive, and attention-grabbing, reading like a voice meant for action and momentum. Its pronounced slant and dense weight give it a competitive, headline-driven character that feels contemporary and performance-oriented.
The design appears intended to deliver maximum punch with a sense of speed: a stout, wide oblique sans that stays clean and geometric while adding sharp, cut terminals to heighten dynamism. It prioritizes visibility and attitude over quiet, long-form comfort.
In text, the dense weight and tight counters create a strong, dark color that favors larger sizes and short bursts. The oblique angle is prominent and consistent, producing a pronounced forward motion and a distinctive silhouette in mixed-case settings.