Sans Normal Allal 11 is a bold, very wide, low contrast, upright, tall x-height font visually similar to 'HD Colton' by HyperDeluxe and 'Nominee' by TypeUnion (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, modern, confident, clean, friendly, tech, brand impact, clarity, modernity, approachability, geometric, rounded, monoline, open counters, smooth curves.
A broad, geometric sans with monoline strokes and smoothly rounded curves. The letterforms feel spacious, with generous horizontal proportions and open apertures that keep counters clear at display sizes. Curves resolve into clean, controlled terminals, and the overall rhythm is even and steady rather than calligraphic. The lowercase shows a large, prominent x-height and simplified construction, while numerals and capitals follow the same rounded, uniform logic for a cohesive texture.
Best suited to headlines, large-format messaging, and brand systems that want a strong, contemporary voice. The open counters and simplified shapes also work well for signage and packaging where quick recognition matters, while longer paragraphs will feel expansive due to the wide proportions.
The tone is contemporary and confident, with a friendly clarity that reads as approachable rather than austere. Its wide stance and smooth geometry suggest a modern, tech-adjacent sensibility, while the rounded forms keep it warm and accessible for mainstream branding.
The design appears aimed at delivering a clean, modern geometric look with a bold visual footprint and easy readability at larger sizes. Its rounded construction and consistent stroke behavior suggest an intention to balance impact with approachability for commercial and digital-facing uses.
In text settings, the wide set creates an airy line texture and strong word shapes, making it feel deliberate and headline-forward. Circular forms (like O and 0) appear particularly prominent, reinforcing the geometric character across both letters and figures.