Sans Normal Apgom 13 is a regular weight, wide, monoline, upright, normal x-height font.
Keywords: ui, wayfinding, branding, headlines, presentations, modern, clean, friendly, neutral, tech, clarity, versatility, system design, neutrality, legibility, rounded, open, geometric, crisp, even.
This typeface presents a clean sans structure with largely uniform stroke thickness and smooth, circular bowls. Curves are generous and consistent, while terminals are mostly straight and crisp, producing a tidy, engineered finish. Counters are open and legible, and the overall rhythm feels spacious with broad letterforms and steady spacing. Lowercase forms are simple and contemporary, with single-storey shapes where expected (notably the a and g), and numerals follow the same rounded, even construction.
It suits user interfaces, dashboards, and product experiences where clarity and consistency matter, and it performs well in headings and short blocks of copy due to its open shapes and steady texture. Its broad proportions also make it effective for signage and presentation graphics where quick recognition is important.
The tone is modern and approachable, balancing neutrality with a mild friendliness from its rounded curves and open apertures. It reads as calm and dependable rather than expressive, making it feel at home in contemporary interfaces and brand systems.
The design appears intended to deliver straightforward readability with a contemporary, geometric cleanliness. By combining open counters, even strokes, and rounded construction, it aims to be a versatile, system-friendly sans that stays unobtrusive while remaining polished.
Diagonal characters like V, W, X, and Y have clean joins and consistent weight, supporting a structured, geometric impression. The circular letters (O, Q, o, e) show smooth curvature and stable proportions that keep the texture uniform across lines of text.