Sans Normal Osbir 2 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'København C' and 'København CS' by Fontpartners (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, sporty, impact, approachability, clarity, blocky, rounded, compact, sturdy, high-impact.
A heavy, rounded sans with broad proportions and tightly enclosed counters. Strokes are consistently thick with gentle curvature at joins and terminals, producing soft corners rather than sharp cuts. The uppercase reads compact and blocky with broad bowls (B, D, O, P) and short horizontal arms (E, F), while the lowercase keeps a straightforward, sturdy construction with single-storey forms and simple apertures. Numerals follow the same chunky, uniform rhythm, prioritizing solidity and clarity over finesse.
Best suited to large-size applications where strong presence is desired—headlines, display typography, posters, and brand marks. It can work well for packaging and bold interface accents (buttons, labels) when used sparingly. For longer passages, it is more effective in short bursts such as pull quotes or subheads due to its dense, heavy texture.
The overall tone is bold and approachable, projecting confidence and immediacy without feeling aggressive. Its rounded shaping adds warmth and a slightly playful edge, making it feel contemporary and energetic. The dense color on the page gives headlines a poster-like presence.
The design appears intended as a high-impact display sans that balances weighty geometry with rounded friendliness. Its consistent thickness and simplified forms suggest a focus on fast recognition and strong visual branding in modern layouts.
In text settings, the strong weight creates a dark typographic color, so spacing and line breaks become important to maintain readability. Round letters tend to dominate, while narrow characters like I and J remain simple and upright, reinforcing a no-nonsense, utilitarian feel.