Sans Superellipse Gurud 11 is a very bold, narrow, monoline, upright, normal x-height font visually similar to 'Oval' by Fontfabric, 'Fox Kevin' by Fox7, and 'Alma Mater' and 'Oscar Bravo' by Studio K (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, retro, playful, chunky, quirky, friendly, impact, distinctiveness, compactness, display clarity, retro flavor, rounded, soft corners, ink-trap like, compact, high contrast spaces.
A compact, heavy sans with rounded-rectangle construction and softened corners throughout. Strokes stay broadly even in thickness, while counters are tight and often squared-off or pill-shaped, creating a dense, punchy texture. Many joins and terminals show small notches and scooped cut-ins, giving an ink-trap-like bite that sharpens the silhouette and helps keep interior spaces open at display sizes. The overall rhythm is tall and condensed with sturdy verticals and simplified curves, producing a uniform, blocky color across words and lines.
Best suited to headlines and short bursts of text where its tight counters and bold silhouettes can work at larger sizes. It can add personality to branding, packaging, signage, and editorial display settings, especially where a retro or playful tone is desired. For long passages at small sizes, the dense interior spaces may feel heavy, so it’s strongest as a display face.
The letterforms read as retro and characterful, mixing friendly rounded shapes with deliberate cut-ins that add attitude. It feels upbeat and slightly whimsical, with a poster-era boldness that suggests mid-century signage and pop display typography rather than neutral utility.
The design appears intended to deliver maximum impact in a compact width while maintaining a soft, rounded industrial feel. The repeated scooped cut-ins suggest an effort to preserve clarity and add a signature texture, making the typeface stand out in attention-grabbing display applications.
Distinctive split/indented details appear on several curved joins and at some terminals, giving the font a recognizable “carved” look. Numerals follow the same compact, rounded-rect logic and maintain the same dense, display-oriented presence as the letters.