Sans Normal Karod 2 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'All Round Gothic' by Dharma Type and 'Chewatext' by Jipatype (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, sporty, dynamic, friendly, modern, confident, impact, approachability, motion, modernization, headline emphasis, rounded, soft corners, compact, upright stress, smooth curves.
A rounded sans with a pronounced forward slant and a steady, heavy stroke that stays visually consistent through curves and joints. Letterforms lean on circular and oval geometry, with softened terminals and generous rounding that keeps the texture smooth even at large sizes. Counters are open and clean, and the overall rhythm feels slightly expanded horizontally, giving headlines a strong, stable footprint. The numerals follow the same rounded construction, with simple, bold silhouettes and clear interior shapes.
This font works best where a bold, energetic voice is needed: brand marks, campaign headlines, posters, and short display copy. It also fits product and packaging applications that benefit from a modern, friendly bold italic presence. For longer text, it will be most effective in larger sizes or for emphasis where its strong slant and weight can be appreciated.
The tone is energetic and upbeat, combining assertive weight with friendly curves. Its slant and broad shapes read as active and contemporary, suggesting motion without feeling sharp or aggressive. Overall it feels approachable and confident, well-suited to attention-grabbing messaging.
The design appears intended as a contemporary, rounded display sans that communicates motion and friendliness through its italic stance and smooth, circular construction. It prioritizes bold presence and clean readability in short, high-impact settings while keeping a soft, approachable character.
The design maintains a cohesive rounded logic across uppercase, lowercase, and figures, producing a consistent color on the line. Curved letters (like C, O, S) stay smooth and full, while diagonals and joins are kept clean to preserve legibility in bold italic settings.