Sans Superellipse Gubem 6 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Bronkoh' by Brink, 'Facto' by The Northern Block, and 'Obvia' by Typefolio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, industrial, confident, utilitarian, friendly, impact, clarity, approachability, modernity, rounded corners, compact, blocky, sturdy, high-impact.
This typeface is a heavy, compact sans with a superelliptical construction: round forms read as rounded rectangles rather than true circles, and corners are consistently softened. Strokes are monolinear with low contrast, giving the letters a solid, even color. Counters are relatively tight and apertures are modest, contributing to a dense rhythm in text. Terminals are mostly blunt and squared-off with slight rounding, and the overall geometry feels engineered and consistent across caps, lowercase, and numerals.
Well suited for headlines, short blocks of copy, and typographic statements where a compact, high-impact sans is needed. It can work effectively in branding systems, packaging, and signage that benefit from sturdy geometry and rounded, approachable shaping.
The tone is modern and pragmatic, combining a friendly softness from the rounded corners with an assertive, no-nonsense weight. It feels contemporary and industrial, suited to straightforward communication where impact and clarity are prioritized.
The design appears intended to deliver a contemporary, engineered sans voice with softened edges—pairing strong presence and compact proportions with rounded-rectangle forms for a more approachable, product-forward look.
In the sample text, the heavy weight produces strong presence and a dark typographic color, making it most at home at display sizes. The numerals follow the same squared-rounded logic, reading sturdy and uniform, and the overall fit appears relatively tight, reinforcing a compact, poster-ready feel.