Sans Rounded Asbu 2 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui labels, app branding, packaging, signage, headlines, friendly, modern, playful, soft, techy, approachability, clarity, modernity, ui readiness, brand friendliness, rounded, geometric, clean, minimal, open counters.
A rounded, monoline sans with smooth curves and generously softened corners throughout. Strokes maintain a consistent thickness, with wide radii at joins and terminals that produce an overall pill-shaped, continuous feel. The lowercase shows a single-storey “a” and “g” with open, simple forms, while the uppercase leans geometric with squarish bowls (notably in B, D, P, R) and broad, rounded rectangles in characters like O and 0. Numerals and punctuation follow the same rounded construction, giving the set a cohesive, highly uniform texture in text.
Well-suited to user interfaces, dashboards, and product experiences where a friendly, modern sans is needed at small-to-medium sizes. Its rounded geometry also fits youthful branding, packaging, and wayfinding/signage where a softer tone is desired, and it can serve as a clean display face for short headlines and taglines.
The overall tone is approachable and contemporary, combining a clean, engineered structure with a gentle friendliness from the rounded terminals. It reads as lightly playful and optimistic, with a subtle tech/product vibe that still feels human and informal.
The design appears intended to deliver a contemporary, easygoing sans that feels modern and technical without becoming austere. By keeping strokes uniform and corners rounded, it emphasizes clarity and consistency while projecting warmth and approachability.
The font’s rhythm is steady and uncluttered, with clear separation between similar shapes (e.g., I vs l, O vs 0 through differing proportions). Curved strokes are prominent in letters like S, C, and U, and diagonals (V, W, X, Y) keep the same rounded stroke endings, avoiding sharpness and reinforcing the soft, cohesive voice.