Sans Normal Pegun 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Aspira' and 'Neutro' by Durotype; 'Mundial Narrow' by TipoType; 'TT Norms Pro' by TypeType; and 'Aquawax Fx', 'Aquawax Pro', and 'Coco Gothic Pro' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, chunky, confident, soft, impact, approachability, simplicity, display, rounded, geometric, blunt, bubbly, compact.
A heavy, rounded sans with compact proportions and a smooth, geometric construction. Strokes are uniformly thick with minimal contrast, terminals are blunt, and curves read as broad arcs rather than sharp transitions. Counters are relatively tight and circular, giving letters a dense, punchy texture in text. The uppercase is sturdy and blocky, while the lowercase keeps simple, single-storey shapes (notably a and g) with short, stout joins that emphasize mass over delicacy.
Best suited for headlines, posters, logos, and packaging where a strong, friendly presence is needed. It works well for signage and promotional graphics that benefit from high visual weight and simple shapes, especially at medium to large sizes.
The overall tone is upbeat and approachable, with a toy-like softness that still feels assertive due to its weight. Its rounded geometry and dense rhythm suggest friendliness and humor more than formality, making it feel contemporary and bold without aggression.
Designed to deliver maximum impact with minimal fuss: a geometric, rounded display voice that stays readable while leaning into warmth and personality. The consistent stroke weight and compact spacing appear intended to create a solid, attention-grabbing typographic block.
At larger sizes the rounded forms look smooth and cohesive; in smaller settings the tight counters and thick joins can make words appear dark and compact. Numerals share the same heavy, rounded logic, with clear, poster-like silhouettes suited to short bursts of information.