Sans Normal Mebid 12 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Equip' by Hoftype, 'Altivo' by Kostic, 'Fact' by ParaType, and 'Gogh' by Type Forward (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, punchy, playful, retro, impact, motion, attention, slanted, blocky, rounded, compact, energetic.
A heavy, slanted sans with broad proportions and compact internal counters. The letterforms rely on large, rounded shapes paired with crisp, angled terminals, producing a strong forward-leaning rhythm. Curves are smooth and full, while joins and cuts often end in clean, wedge-like edges that add bite without introducing fine detail. Spacing feels sturdy and headline-oriented, with an overall dense color on the page.
Best suited to headlines and short bursts of text where impact and motion are desired, such as posters, sports and fitness branding, product packaging, and promotional graphics. It can also work for bold logotypes or event titles where a compact, high-energy presence is useful.
The tone is energetic and assertive, with a sporty, action-forward feel. Its bold, leaning stance and chunky silhouettes read as confident and slightly playful, leaning toward retro display styling rather than neutral text typography.
The design appears intended to deliver maximum visual impact with a sense of speed and momentum, combining rounded construction with sharp, angled cuts for a modern-retro display voice.
Round characters like O, Q, and 8 appear especially compact, with tight apertures that reinforce the dense, poster-like texture. Several lowercase forms show simplified, single-storey construction and minimal stroke modulation, keeping the look punchy and uniform at large sizes.