Sans Superellipse Wumo 2 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, logos, packaging, industrial, techy, confident, sporty, playful, impact, modernity, robustness, friendliness, signage, blocky, rounded, squarish, compact, geometric.
A heavy, geometric sans with rounded-rectangle (superellipse) construction and generous corner radii throughout. Strokes are thick and steady with crisp terminals, producing strong, dark text color and sturdy silhouettes. Counters tend to be rectangular/slot-like and slightly narrowed, while curves (notably in O, C, G, and S) feel squared-off rather than purely circular. Proportions read broad and stable, with simple, utilitarian joins and minimal modulation, giving the face a clean, engineered rhythm across both caps and lowercase.
Best suited for display typography where impact and immediacy are priorities: headlines, posters, product branding, packaging, and bold UI labels. It can also work for signage and wayfinding where a solid, rounded-industrial look is desired. For long passages, its heavy color and tight interior shapes suggest using larger sizes and ample tracking/leading for comfort.
The overall tone is bold and assertive with a contemporary, industrial edge. Its rounded corners soften the mass, adding a friendly, game-like energy while still feeling robust and authoritative. The result suggests modern equipment, signage, and interface styling rather than delicate editorial typography.
The design appears intended to deliver maximum presence with a modern, geometric voice, using superellipse-based shapes to balance toughness with approachability. It prioritizes bold silhouettes, simple construction, and consistent rounded corners to create a distinctive, contemporary display texture.
The lowercase shows a single-storey a and g and generally relies on straightforward, boxy forms with rounded corners, reinforcing a consistent geometric system. Numerals appear similarly sturdy and squared, aiming for impact and quick recognition at display sizes. In tight settings the dense weight and compact counters can create a strong visual “wall,” which can be a feature for headlines but may require attention to spacing in longer lines.