Slab Contrasted Ulme 3 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'ITC Bookman' by ITC and 'Bookman Old Style' and 'Bookman Old Style Paneuropean' by Monotype (names referenced only for comparison).
Keywords: posters, headlines, packaging, signage, editorial, industrial, western, collegiate, retro, assertive, impact, durability, heritage, bracketed, blocky, compact, ink-trap hints, soft corners.
A heavy, slab-serif design with broad proportions, sturdy verticals, and strongly bracketed rectangular serifs. Strokes show moderate contrast, with rounded joins and subtly softened corners that keep the dense weight from feeling brittle. Counters are relatively tight and apertures are conservative, giving a compact, punchy rhythm; terminals and serifs are consistently blunt, with occasional small notches and shaping that suggest ink-trap-like relief in heavier areas. Numerals and capitals feel particularly solid and poster-ready, while the lowercase maintains a traditional, readable structure with a steady baseline and clear, bold silhouettes.
Well-suited for headlines, posters, and signage where a strong, stable presence is needed. It can also work for packaging and editorial display applications that benefit from a retro or industrial slab-serif character, especially when set with comfortable tracking to open up the heavy texture.
The overall tone is confident and workmanlike, evoking vintage printing, rugged signage, and heritage branding. Its weight and slab structure lend an authoritative, no-nonsense voice, while the rounded details add a friendly, approachable warmth rather than harshness.
The design appears intended to deliver maximum impact and durability through bold slabs, wide stance, and controlled contrast—aiming for a classic, print-forward look that reads as sturdy and trustworthy in display settings.
In text lines, the font creates a dark, even color with strong word shapes and prominent horizontal emphasis from the slabs. Spacing appears designed for impact at display sizes, with the bold forms and tight counters producing a distinctly “printed” feel in longer sample text.