Sans Normal Nekan 7 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Peridot Latin' and 'Peridot PE' by Foundry5, 'TT Hoves Pro' by TypeType, and 'Artico' by cretype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, playful, modern, confident, impact, approachability, clarity, modern branding, rounded, geometric, soft corners, sturdy, compact counters.
A heavy, geometric sans with broad proportions and rounded, circular construction throughout. Strokes are consistently thick with clean terminals, producing strong silhouettes and compact internal counters. Curves (C, O, S) read smoothly and evenly, while straight-sided forms (E, F, H, N) keep a firm, blocky rhythm. Lowercase shapes are simple and sturdy, with a single-storey “a” and “g” and short, squared shoulders that emphasize solidity over delicacy. Numerals are similarly weighty and clear, with rounded bowls and stable verticals.
Best suited to display settings such as headlines, posters, brand marks, packaging, and short, high-impact messaging where strong forms and rounded geometry carry across distance. It also works well for signage and UI callouts when used sparingly, especially where a confident, friendly emphasis is needed.
The tone is assertive and upbeat, combining a straightforward modern voice with a soft, approachable roundness. It feels energetic and attention-seeking without turning quirky, making it suitable for bold statements that still want to read as friendly and accessible.
The design intention appears to be a highly legible, contemporary display sans that prioritizes bold impact and approachable geometry. Its consistent stroke weight and rounded construction suggest it’s meant to deliver a strong brand presence while maintaining a warm, non-aggressive feel.
The dense weight and tight apertures mean the font favors larger sizes where its smooth geometry and strong presence are most legible. In continuous text, the heavy color creates a poster-like texture and a punchy, headline-driven rhythm.