Sans Normal Keney 13 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'FF Pastoral' by FontFont, 'Maya Samuels' by Samuelstype, and 'Auto Pro' by Underware (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, sporty, confident, energetic, contemporary, friendly, display impact, forward motion, approachable strength, modern utility, oblique, rounded, compact, sturdy, punchy.
A heavy, oblique sans with rounded, softly swollen strokes and a compact, forward-leaning stance. Curves are broad and smooth, terminals are mostly blunt with gentle rounding, and counters are moderately tight, creating dense, high-impact letterforms. The overall rhythm is steady and headline-oriented, with slight width variation across glyphs and a consistent rightward slant that keeps the texture lively and directional.
Best suited to headlines, posters, and short, emphatic messaging where the slanted, heavy shapes can do the work of adding motion and emphasis. It also fits branding and packaging that want a contemporary, energetic voice, as well as bold signage where quick recognition matters.
The tone reads assertive and upbeat, with a sporty, promotional feel driven by the strong weight and forward motion. Rounded shaping keeps it approachable rather than harsh, making it feel modern, confident, and action-oriented.
The design appears intended as a high-impact oblique sans for display use, combining substantial stroke weight with rounded shaping to deliver strong emphasis while remaining friendly and accessible.
Uppercase forms stay clean and geometric-leaning, while the lowercase shows sturdy, simplified constructions that prioritize mass and readability at larger sizes. Numerals follow the same compact, rounded logic and sit comfortably with the letters, supporting attention-grabbing settings.