Sans Superellipse Ugrum 4 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Neusa Neu' by Inhouse Type, 'Enlisted Stencil JNL' by Jeff Levine, 'Behover' by Martype co, 'Neue Rational Condensed' by René Bieder, 'Oscar Bravo' by Studio K, and 'Carbon' by Typodermic (names referenced only for comparison).
Keywords: posters, headlines, branding, sportswear, packaging, sporty, retro, playful, punchy, friendly, impact, motion, approachability, retro display, logo-ready, rounded, soft corners, compact, forward-leaning, chunky.
A heavy, forward-slanted sans with rounded-rectangle construction and softened corners throughout. Strokes are thick and largely even, with generous curve radii that create a smooth, superelliptical feel rather than sharp joins. Counters are compact and openings tend to be somewhat narrow, producing a dense, poster-like color. Terminals are blunt and rounded, and the overall rhythm is energetic, with slightly varying glyph widths and sturdy, simplified forms that stay highly consistent across the set.
Best suited to headlines, posters, and short emphatic copy where its weight and slant can deliver impact. It also fits branding and logotypes, especially for athletic, entertainment, or nostalgic themes, and works well on packaging and labels that benefit from a bold, friendly voice.
The tone is sporty and upbeat, with a retro display flavor that feels at home in mid-century and arcade-adjacent aesthetics. Its rounded massing reads friendly rather than severe, while the italic slant adds speed and momentum. Overall it communicates confidence, fun, and motion.
The design appears intended to deliver maximum impact with a smooth, rounded personality, combining a speedy italic stance with compact, superelliptical forms. It prioritizes bold presence and cohesive, logo-like consistency over delicate detail, aiming for high-energy display use.
Figures and capitals share the same soft-rectangular geometry, giving headings a cohesive, logo-ready blockiness. The slant is pronounced enough to feel dynamic, but the large, stable shapes keep it readable at headline sizes. Tight apertures and dense counters suggest it will look strongest with a bit of breathing room in tracking and line spacing when used in longer bursts.